Make Your EHS Software Pitch a Success in 3 Steps
You’ve done your homework. You know your current EHS system can’t keep up, you’ve identified the right solution, and you’ve built your business case for EHS software.
Now comes the big moment: presenting your case to senior leadership. This is your moment to show why this investment matters, how it delivers measurable ROI, and how it supports business priorities.
Here’s how to structure your pitch in three simple steps.
Step 1: Present your chosen EHS tool
Once you’ve identified the problem and outlined the benefits of EHS software, it’s time to present your chosen solution. Start by conducting thorough research into various vendors—compare their costs and features to find the one that checks all the right boxes for your business.
When it’s time to pitch the tool, make it clear why you went with this vendor. Do they offer features that align perfectly with your needs? Was their pricing competitive?
Next, you’ll want to show exactly how this tool tackles the specific issues you’ve already pinpointed in your current EHS processes. Here’s how:
1. Key features
Start by highlighting the capabilities that solve your team’s biggest problems. If your business needs robust data analytics, for instance, spotlight the tool’s advanced reporting features.
2. Cost-effectiveness
Demonstrate the value for money this tool offers. Compare its cost with other options and break down the savings it offers.
Be upfront about the costs. Verdantix reports mainstream EHS deals averaged $161,000 in 2018, but implementations can range from $5,000 to $500,000. Use the 2:1 ratio (annual license ≈ half the implementation cost) as a benchmark.
3. Customization and scalability
Explain how the tool adapts to your processes and specific needs. Also, show how it can grow with your business, handling more data, processes, and users as your operations expand.
4. Ease of use
Focus on the tool’s user-friendly design and the customer support features that will ensure a smooth transition. Reducing training time and increasing user adoption are crucial for the tool’s success.
5. Integration capabilities
Highlight how smoothly the tool integrates with your existing systems, like your ERP or MES. Smooth integration is key—it keeps production running without a hitch and makes sure data flows easily across teams.
6. Case Studies and testimonials
Include success stories or testimonials from similar industries. If another manufacturer used the tool to boost safety, reduce downtime, or simplify compliance, highlight those wins. These examples give your leadership team solid proof that the tool works in environments like yours.
Step 2: Acknowledge risks and show how you’ll mitigate them
Every new system or change to an existing process comes with risk but showing that you’ve already thought them through builds trust with leadership.
Here are some common risks that come with rolling out EHS software and how to counter them:
- The software doesn’t meet our needs: Choose customizable software and work with the vendor to tailor it.
- Licensing costs could rise: Choose a modular solution where you pay only for what you need, and lock terms into your contract.
- Employees won’t use it: Involve workers early, choose a user-friendly tool, and invest in training and support.
- The solution won’t scale: Select modular software and check that it can handle more data, users, and sites as you expand.
- The software won’t integrate with existing systems: Work with IT to check compatibility and plan integrations early.
Want to be ready for tough pushback? Check out 9 Objections and How to Handle Them for clear responses to leadership concerns
Step 3: Demonstrate the ROI
Fancy features are great, but getting senior leadership on board means speaking their language—numbers. To secure their buy-in, you’ll need to show the ROI of your new EHS tool.
But ROI for EHS software isn’t always straightforward. Many benefits are indirect, which makes it harder to quantify. To win leadership over, highlight both direct and indirect gains.
- Direct ROI: Fewer incidents, lower insurance premiums, reduced downtime.
- Indirect ROI: Improved employee morale, better compliance posture, enhanced reputation.
Need help calculating your ROI? Check out our blog, How to Demonstrate the ROI of Your New EHS Software, for a step-by-step process.
Ready to pitch?
With a clear introduction to your chosen tool, a proactive risk plan, and a focus on ROI, you’ll be ready to pitch EHS software with confidence.
Download our EHS Business Case Guide for ROI stats, objection-handling tips, and a step-by-step playbook to build your pitch:
